Creative Direction & Marketing

Welcome to hoinkis, where innovation meets tradition in the world of visual storytelling. Our legacy is steeped in the rich history of commercial advertisement photography, tracing back to ewald hoinkis and marion herzog-hoinkis, who were pioneers in their craft. Their dedication to the art of visual communication laid the foundation for our journey.

 

HOINKIS

The One Club is an American non-profit organization that recognizes and promotes excellence in advertising. Founded in New York City as The One Club for Art & Copy, The One Club produces four annual award competitions: One Show, One Show Design, One Show Interactive and One Show Entertainment. The One Show Festival is held in accord with Creative Week NYC. According to The Fundamentals of Creative Advertising., “The One Club produces advertising’s most prestigious awards program.” The One Show coveted pencil award statues are made by New York firm, Society Awards. · 2021

As the only international advertising award that is dedicated to encouraging young talents and that pursues no commercial interests, the Porsche Awards has a unique profile. It has created a representative platform designed for popularizing young people in advertisings outstanding work in the industry and that provides them with the opportunity to move one step closer to a professional career.

The Porsche Awards has enjoyed great success over the years and has continuously gained in importance for both the advertising film industry and the press. · 2021

The Red Dot Design Award is an international product design prize awarded by the Design Zentrum Nordrhein Westfalen in Essen, Germany. There are prize categories for product design, design agencies, and design concepts. Since 1955, designers and producers can apply for the prizes with the winners being presented in an annual ceremony. Winning products are presented in the Red Dot Design Museum on the premises of the historical Zollverein Coal Mine Industrial Complex in Essen. The Red Dot Design Award has more than 11,000 submissions from 61 countries. · 2018

Brand Identity Development: Crafting and defining a unique brand identity, including logo design, color schemes, and typography.

Content Creation: Producing engaging visual content such as images, videos, and graphics that align with the brand’s message.

Creative Campaigns: Conceptualizing and executing creative marketing campaigns to tell compelling stories and connect with the target audience.

Visual Consistency: Ensuring visual consistency across all brand materials, from social media profiles to print collateral.

Concept Development: Ideation and creation of innovative concepts for advertising and marketing campaigns.

Art Direction: Directing the visual elements of campaigns, ensuring they align with the brand’s image and message.

Photography and Videography: Capturing high-quality visuals for marketing materials, advertisements, and promotional content.

Copywriting: Crafting compelling and persuasive copy for advertisements, websites, and other marketing materials.

Social Media Management: Developing and managing social media strategies, including content scheduling, engagement, and growth tactics.

Website Design and Optimization: Designing user-friendly websites and optimizing them for search engines (SEO) to enhance online visibility.

Email Marketing: Creating and implementing email marketing campaigns to nurture leads and maintain customer relationships.

Data Analytics: Utilizing data-driven insights to refine marketing strategies and improve ROI.

Market Research: Conducting in-depth market research to identify trends, customer behavior, and opportunities.

Strategic Planning: Developing comprehensive marketing strategies tailored to the brand’s goals and target audience.

Campaign Analysis: Monitoring and analyzing the performance of marketing campaigns, making data-driven adjustments as needed.

Brand Positioning: Assisting in positioning the brand effectively in the market to gain a competitive edge.

we are more than just a creative agency; we are torchbearers of a legacy, dedicated to redefining the way brands communicate and connect with their audiences.
 
Our core ethos revolves around the art of visual storytelling, an age-old tradition we’ve mastered and innovatively tailored for today’s dynamic world.

OUR COMMITMENT

We thrive on pushing boundaries and challenging conventions. We believe that creativity knows no limits, and it’s in these uncharted territories that we discover the extraordinary. When you partner with us, you’re choosing to shatter barriers and venture into the extraordinary.

Our team of visionary creatives is on a relentless pursuit to craft visually appealing narratives that resonate with the zeitgeist. We understand the pulse of the ever-evolving digital landscape and ensure your brand is not just a part of it but a standout sensation.

In the age of digital ubiquity, authenticity is precious. We understand the value of a personal touch. Every project we undertake is infused with a distinct personality that is uniquely yours. We’re here to ensure that your brand’s story is not just told but felt.

With a legacy rooted in visual storytelling, we bring decades of expertise to the table. We’ve evolved with the times, staying ahead of trends while preserving the timeless art of storytelling.

Our approach seamlessly marries tradition with innovation. We respect the past but thrive in the present, creating narratives that captivate the modern audience.

Your brand’s success is our driving force. We’re not just service providers; we’re your partners on the journey to success, working tirelessly to ensure your brand stands out in the crowded marketplace.